BEAUTY AND LIFESTYLE BRAND
C’est beau1872 came to WJCA for a modern retail space that aimed at consumers aged from 18-25. This 5,500 square foot space is located in in Manhattan at 1/2 Bond Street. C’est beau1872 sells jewelry, fashion, beauty, and home products. The vision for the store was to have the space be a place for social interaction for young teens to hangout and shop.
WJCA was also tasked with moving the companies headquarters and offices to the space. C’est Beau 1872 is anchored by a ‘bar’ concept, where customers can sit at a product bar, plug in their phone or computer, sample products and relax on their own time. C’est Beau 1872 is the perfect stop